What I wish I knew before visiting Sweden
- anditravels
- Mar 11
- 4 min read
Sweden, with its breathtaking landscapes and warm, inviting culture, is a gem waiting to be explored. From the vibrant streets of Stockholm to the rustic charm of Malmö, the country offers a wide array of experiences for travelers. But before you pack your bags for this Nordic paradise, let’s dive into some essential insights that could transform your trip.
Here’s what I wish I knew before visiting Sweden:
Understanding the Climate
The weather in Sweden can change rapidly, especially if you're moving from region to region.
If you're travelling during the winter months (December to February), temperatures can plummet to as low as -30°C in the north. Make sure to pack layers to keep warm. On the flip side, summer (June to August) brings long days and pleasant temperatures averaging around 20°C. However, even in summer, the evenings can get cool, so don’t forget a light jacket. Planning accordingly can ensure a more comfortable travel experience.

Embracing the Culture
Sweden has a rich and diverse culture that prioritises sustainability and equality.
One concept to understand before arriving is “lagom,” which means “just the right amount.” This principle shapes everything from work-life balance to how Swedes approach daily life. For example, in a country where the average workweek is about 40 hours, many Swedes value their time off and prioritize personal enjoyment. Engaging locals in conversations about “lagom” can provide deeper insights into their everyday mindset and enhance your travel experience.
Learning Basic Swedish Phrases
While you will find that many Swedes are fluent in English, even a few Swedish phrases can make a big difference in your interactions.
For instance:
“Hej” (Hello)
“Tack” (Thank you)
“Snälla” (Please)
Using these simple words shows respect for the local culture and can lead to warmer interactions. Many locals appreciate the effort and may even reply in English, making it a win-win!
Transportation Tips
Sweden offers an efficient public transportation system that makes it easy to explore the country.
Trains, in particular, are popular for traveling between major cities. For example, a train ride from Stockholm to Gothenburg takes about 3 hours and offers scenic views of Swedish landscapes. Download the SJ app for real-time updates on trains and ticket purchases. In urban areas, buses, trams, and subways are convenient and user-friendly. If you prefer driving, be prepared for some challenging road conditions in winter; average snowfall can reach 45 cm in northern Sweden from January to March, so check weather updates frequently.

Food and Dining Etiquette
Swedish cuisine has a lot to offer, and it's definitely worth tasting.
Don’t miss out on “köttbullar” (meatballs) or “gravad lax” (cured salmon) during your visit. When dining, make sure to embrace “fika,” the Swedish tradition of taking a coffee break typically accompanied by pastries. This can be an excellent way to slow down and connect with locals, as Swedes often regard “fika” as a social activity rather than just a snack. Although tipping is appreciated, it’s not obligatory; rounding up the bill is a nice gesture for good service.
Exploring the Great Outdoors
With its stunning natural landscapes, outdoor activities are a highlight of any trip to Sweden.
Hiking, skiing, kayaking, and fishing are just a few ways to soak in the great outdoors. National parks like Abisko, known for its Northern Lights, and Sarek, famous for its rugged wilderness, are two spots to consider. If you’re looking for island adventures, the Stockholm Archipelago comprises over 30,000 islands, offering unique opportunities for exploration. Typically, hiking trails are best experienced from late spring to early autumn, so check peak visiting seasons to plan your outdoor adventures effectively.
Public Behavior and Social Norms
Understanding how to interact respectfully with locals can greatly enhance your experience.
Swedes appreciate personal space, so when meeting someone, keep a comfortable distance. Punctuality is also critical; arriving on time is a sign of respect. For example, if you are meeting up for a tour or a meal, plan to be there at least 5-10 minutes early. Embracing these customs can help you blend in and make your journey smoother.
Currency and Payments
Sweden is largely a cashless society, making card and mobile payments the norm.
While many businesses accept credit and debit cards, it’s wise to carry a small amount of cash, particularly for smaller purchases or when visiting remote areas. Make sure your bank is aware of your travel plans to avoid any disruptions in using your card abroad.
Unique Local Experiences
Sweden is rich in unique activities that go beyond typical tourist attractions.
Consider visiting the Icehotel in Jukkasjärvi, a hotel made entirely of ice and snow. Participating in Midsummer celebrations, which include traditional dancing and flower-crown making, is also a great way to immerse yourself in local culture. Exploring smaller villages like Ystad or Visby can reveal hidden gems of Swedish history and tradition.
Crafting Your Travel Experience
Given the abundance of sights and activities in Sweden, planning a well-structured itinerary can help you make the most of your visit.
Prioritise key attractions like the Vasa Museum in Stockholm and the Gothenburg Archipelago, but ensure you also allow room for spontaneity. Engage with locals, try local restaurants, and spend a day just wandering. This balance of planned exploration and unplanned adventure is what will make your travel experience uniquely memorable.
Whether you are drawn to bustling cities or serene countryside, being prepared can significantly enhance your journey. Keep these tips in mind as you explore, and allow your curiosity to guide you. Connecting with locals and embracing their culture will make your travels even more meaningful in this captivating Scandinavian destination.
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